(Gung Ho is a 1986 American comedy film directed by Ron Howard and starring Michael Keaton . The story portrayed the takeover of an American car plant by a Japanese corporation (although the title is an Americanized Chinese expression, for “work” and “together”). When a western Pennsylvania auto plant is acquired by a Japanese company, brokering auto worker Hunt Stevenson (Michael Keaton) faces the tricky challenge of mediating the assimilation of two clashing corporate cultures. At one end is the Japanese plant manager (Gedde Watanabe) and the sycophant (Sab Shimono) who is angling for his position. At the other, a number of disgruntled long-time union members (George Wendt, John Turturro) struggle with the new exigencies of Japanese quality control.)

Please watch the video clips below and provide your answer to the questions assigned.

Q1. How do the Japanese and the Americans in the movie differ in terms of diverse cultural dimensions?

(You’re required to refer to at least three scholars’ research on cultural dimensions: Hofstede – individualism vs. collectivism,

power distance, masculinity vs. femininity, uncertainty avoidance, long-term orientation; GLOBAL – 9 dimensions;

Trompenaars – universalism vs. particularism, individualism vs. communitarianism (collectivism), neutral vs. emotional, specific vs.

diffuse, achievement vs. ascription, understanding of time (i.e. monochronic vs. polychronic) and space )

Q2. How do Hunt and Kazihiro adopt parts of one another’s culture by the end of the movie? How does it affect each of their groups?

Q3. What would be managerial implications from such cultural differences or conflicts in international business?

The case write-up has no page limit. However, you’re required to fully address all three question above in very details.

It should be single-spaced and the reference at the end would be expected.

Explanation & Answer length: 3 Questions

1 attachments
Slide 1 of 1


Clip #1. Japanese Board Meeting https://www.youtube.com/watch?v=7trB7i2xpfc Clip #2. Is a frogs ass watertight https://www.youtube.com/watch?v=nYb42fv8pMU Clip #3. The game is won in the 4th quarter https://www.youtube.com/watch?v=KlWlhyX6rb0 Clip #4. Morning exercise https://www.youtube.com/watch?v=h9jsnAD4aNw Clip #5. Superior quality workers (at the dinner) https://www.youtube.com/watch?v=hKNeFHBPgRo Clip #6. Morning swim https://www.youtube.com/watch?v=VSo45ZD29oo Clip #7. Cleanup in Aisle 3 https://www.youtube.com/watch?v=HzAzwbkW7tw Clip #8. Hunt fights Oishi https://www.youtube.com/watch?v=2Tjoz_0I4Gk Clip #9. This is Looney Tunes https://www.youtube.com/watch?v=9EBnUERX_cU Clip #10. Hunt’s new car https://www.youtube.com/watch?v=Om3C1EpHLGs Contract law 1 & 2 (#6 & #10)

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