Question 1 :
Read Chapter 11 in Planning Implementing & Evaluating Health Promotion Programs: a primer
2. Refer back to the program you wrote a rationale for earlier this semester.
3. Describe your product or service (tangible item of service). What is the “price” for the consumer? “Describe the “place.”
In this assignment you will outline a marketing plan that includes the following elements: the four P’s (product, place, promotion, price) in table format; your recruitment plan of how you will reach your priority population; and the motivational factors of your priority population.
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