What is a rhetorical analysis? 
Why did Obama’s speech on race work, according to this author?
What rhetorical conventions (tools) did Obama use in his speech that made it one of the most effective speeches of its time?
The writer of this piece talks about March of 2008 as a time before the great recession and before the proliferation of social media.  Why was this important to mention in this analysis?
 soucre; Norton Field Guide book p107

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