Hi, need to submit a 250 words essay on the topic Case study 7/2-2.By maintaining such relations, loyalty is guaranteed, for a long time.In the case studies, Decision tools for vendor selection: WIPO taps Gartner to facilitate financials selection on a tight schedule” and “The COBIT Maturity Model in a vendor evaluation case, effective buyer-seller relationship is addressed. The question as to whether addressing the needs of the consumer, when it comes to their needs, is raised. Internal controls measured by the model ensure an organization attains some of the goals it has set. By addressing customer needs, the model also focuses on how the organization can protect some of its assets (Pederiva, 2003).Through incorporation of methods to attract and retain customers, the two case studies claim that profits may be affected. They may be positively or negatively affected depending on the nature of the relationship. A careful look into how many organizations, corporations, and companies conduct their business will reveal a deep interest in their customer base (Kye, 2009). They are keen to follow their customers and what they need. This is unlike what used to happen in the past. This makes customers loyal to businesses that aim to satisfy them.Kye, K. (2009). Decision tools for vendor selection: WIPO taps Gartner to facilitate financials selection on a tight schedule. Retrieved from http://threadcontent.next.ecollege.com/pub/content/f83b613e-872b-4bc7-ae09-f710b9b16965/AU_B6311_case_study_dtvs_wipo.pdfPederiva, A. (2003). The COBIT maturity model in a vendor evaluation case. Retrieved from

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